There are several common mistakes that often plague press releases. In this article, PR Fire will explore these errors and provide valuable insights into avoiding them, ensuring your press release stands out and captures the attention it deserves. Blah, Blah, Blah… One of the most significant mistakes in press release writing is the absence of […]
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Lancashire, UK 30th January 2023 – Mighty Gadget, the leading technology and gadget news website, announced today that it is officially moving from mightygadget.co.uk to mightygadget.com in order to better serve its growing international audience. Since its launch in 2013, Mighty Gadget has become one of the most popular and respected consumer technology news sources on
Securing national media coverage is a worthy goal for your business, but regional coverage has a wealth of benefits that can’t be overlooked when refining your PR plan. Thanks to its relevance to the community, the trust of its readers and the reduced competition, local media could be the key to accessing tons of coverage,
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Newswires have existed for almost as long as news itself, yet many professionals still aren’t entirely sure what they are, what they do, and whether they should be using them. Just like any other public relations tool, you’ve got to have the know-how before you go full steam ahead – but once you’ve mastered the essentials,
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With press releases and SEO, there’s good news and bad news: The bad news is that press releases are generally considered ineffective as a direct SEO signal and sole link building strategy. The good news is you can still get quite a bit of SEO value from press releases if you use them properly. That
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Press releases are designed to attract the attention of journalists and media, bringing in traffic and exposure from a large audience of new people. For a press release to capture an audience’s attention, though, it needs to have a compelling headline. After all, who will click through to the press release if the headline doesn’t
The Do’s and Dont’s for Writing a Press Release Headline Read More »
Running a small business is hard. There’s the organising, the hiring, the invoices… Whether it’s you operating as an individual or there are just a few of you on the go, it can be tricky just getting through the week. To successfully write a small business press releases and land media coverage, you need to
Small Business Press Releases: What You Need to Know Read More »