Press releases are often templated with specific elements. These elements and their layout make it easier for reporters and journalists to extract the information they want to get out of it and provide more resources if they need them. Each element serves a purpose, but far too often, businesses write press releases with those elements …
How to Write an Editor’s Note at The End of a Press Release Read More »
With press releases and SEO, there’s good news and bad news: The bad news is that press releases are generally considered ineffective as a direct SEO signal and sole link building strategy. The good news is you can still get quite a bit of SEO value from press releases if you use them properly. That …
How to Improve Your Google SEO with Press Releases in 2023 Read More »
Press releases are designed to attract the attention of journalists and media, bringing in traffic and exposure from a large audience of new people. For a press release to capture an audience’s attention, though, it needs to have a compelling headline. After all, who will click through to the press release if the headline doesn’t …
The Do’s and Dont’s for Writing a Press Release Headline Read More »
