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12 Ways Digital Marketing Will Benefit your Business

By now, most companies understand the importance of an effective online presence and digital marketing strategy. But there are a staggering number of reasons why businesses should prioritise online marketing channels over traditional advertising. Digital marketing is currently leading the way in reaching current and prospective customers – it allows a company to directly target […]

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The Do’s and Dont’s for Writing a Press Release Headline

PR Tips / Laura Johnson

Press releases are designed to attract the attention of journalists and media, bringing in traffic and exposure from a large audience of new people. For a press release to capture an audience’s attention, though, it needs to have a compelling headline. After all, who will click through to the press release if the headline doesn’t

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Press Plan: How to Write a PR Plan for Your Business

PR Tips / Laura Johnson

Public Relations runs the gamut of media, marketing, and outreach through various venues. It’s such a broad and varied process that it’s easy to get lost in the weeds, focusing on techniques that barely work, ignoring prominent forms of outreach, and barely making headway. You can circumvent this inefficiency by creating and following a PR

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Editorial Guidelines

Callam Hoskins

PR Fire’s Editorial Guidelines The PR Fire team authenticates and ensures content is newsworthy, acceptable, accurate and correctly formatted. The PR Fire team authenticates and ensures content is newsworthy, acceptable, accurate and correctly formatted. Content should be legitimate news, announcing something new and/or timely. All press releases must be newsworthy. PR Fire is not an

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12 Ways Digital Marketing Will Benefit your Business

The Do’s and Dont’s for Writing a Press Release Headline

Press Plan: How to Write a PR Plan for Your Business

Editorial Guidelines

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