
Jeans for Genes Turns 30: Celebrating Three Decades of Denim and Life Changing Support
Sussex, UK. September 17th 2025 – This week marks the 30th anniversary of Jeans for Genes, one of the UK’s most recognised fundraising campaigns, which has raised more than £52.3 million since its launch in the 1990s. Every September, schools, workplaces and families across the country pull on their denim