UK Retail Veteran Says Confidence in Sales Can Drive Economic Growth

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BUCKINGHAMSHIRE, UK. October 30th, 2025 – With the UK facing economic challenges and a slow post-COVID recovery, the role of confident, empowered salespeople has never been more crucial, says a veteran of the profession. 

Kenan Mumcu, a sales expert with 35 years’ experience in retail, export, and training sales teams, believes that improving sales effectiveness can play a key role in stimulating growth and supporting the UK economy.

“People are often frightened to sell, but confidence and the right mindset can transform not only individual performance but also the broader business landscape,” said Mumcu. “In challenging economic times, a winning sales mindset can help companies maintain revenue, protect jobs, and drive innovation.”

Evidence shows that highly trained and motivated salespeople bring significant benefits to both businesses and the wider economy. Companies that invest in sales training can typically see returns of £4–£6 for every £1 spent. Exports are particularly important to the UK economy. According to the British Chambers of Commerce, a modest 2% increase in UK exports could raise national growth by 0.6%, generating billions in additional tax revenue. Empowered salespeople are better able to understand global customers and capitalise on international opportunities.

Kenan understands this firsthand. His career spans 35 years, including leadership roles at Harvey Nichols and excelling in sales in the UK for Dolphin Bathrooms and Sharps Kitchens. He has achieved £16 million in career sales, consistently ranking at the top of KPIs and earning recognition in New York, Las Vegas, Dubai, and Hong Kong for his results.

Kenan is now advising UK sales teams on building confidence, adopting a winning mindset, and applying practical strategies to maximise sales performance. His expertise demonstrates that investing in people through training, mentoring, and empowerment can help businesses thrive, even in uncertain economic conditions.

ENDS
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