Clean-label supplement brand brings flagship 100% grass-fed Naked Whey protein powder to Europe, offering local pricing, fast shipping, and dedicated support via new UK and EU websites.
LONDON, UK. May 7th, 2025 –
Naked Nutrition, a leading clean-ingredient sports nutrition brand, today announced its official launch in the United Kingdom and European Union markets.
This expansion brings Naked Nutrition’s flagship product, Naked Whey – a 100% grass-fed whey protein powder – to health-conscious consumers across Europe for the first time. By entering the UK and EU, Naked Nutrition is extending its “nutrition with nothing to hide” mission to a broader international audience.
Naked Whey, the brand’s best-selling whey protein powder, exemplifies Naked Nutrition’s clean-label ethos. Sourced from grass-fed cows on small dairy farms, Naked Whey contains only a single ingredient – pure whey protein – delivering 25 grams of protein per serving with no additives. The product is non-GMO and free from any artificial sweeteners, flavours or colors, reflecting the company’s commitment to providing premium quality nutrition without unnecessary ingredients.
Founded in 2014, Naked Nutrition has built its reputation on transparency and minimalism in wellness. The brand offers a range of protein powders, supplements, and wellness products made with high-quality ingredients and absolutely no artificial additives. This clean-label approach ensures each product’s ingredient list is easy to understand, so consumers know exactly what they are putting into their bodies.
As part of the UK and EU launch, Naked Nutrition has rolled out dedicated e-commerce websites for each region to better serve local customers.
The new UK site provides a fully localised experience for British consumers – featuring pricing in British Pounds (GBP), fast domestic shipping within the UK, and dedicated customer support.
Likewise, the EU site caters to European customers with region-specific service, including prices in Euros and efficient shipping across EU countries. These localised platforms ensure that customers in Europe can shop Naked Nutrition’s products with ease and confidence.
“Ever since I started Naked Nutrition in 2014, our mission has been to offer nutrition with nothing to hide,” said Stephen Zieminski, founder of Naked Nutrition.
“We are extremely excited to bring that mission and our products to a broader European audience. By launching in the UK and EU with dedicated local websites, we’re making it easier for customers in these regions to access clean, high-quality supplements and to join us in our commitment to clean nutrition.”
This international expansion underscores Naked Nutrition’s ongoing commitment to clean, transparent wellness solutions on a global scale. The company remains dedicated to its core promise of providing nutrition with nothing to hide. Customers in the UK and EU are invited to visit the new regional websites to explore Naked Nutrition’s product offerings and experience the brand’s clean-label difference firsthand.
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