MAIDSTONE, UK. May 19th, 2025 – Meet the couple who turned a midwife’s meltdown into a movement. Nest Zest, the brainchild of Emma and John Gay, isn’t just another brand flogging mops and laundry baskets. It’s a cheeky rebellion against cluttered cupboards, chemical overload, and domestic burnout.
Back in 2018, Emma was a frazzled midwife drowning in a sea of laundry, lunchboxes, and half-dried antibacterial wipes that never quite did the job. Her home was less sanctuary, more battlefield. “I wasn’t living,” Emma said. “I was surviving. And I was absolutely knackered.”
Fed up with single-use plastics, time-sapping chores, and soggy floors, she made a radical decision: ditch the overwhelm, ditch the job, and build a life that worked better for her family. With John by her side (armed with spreadsheets and a strong cuppa), they launched Nest Zest – a home essentials brand that puts real families first.
Nest Zest’s line-up of time-saving heroes includes the Handy Mop, a mini surface mop that means no more crawling around with towels (or sacrificing another kitchen roll). Their reusable laundry baskets come with clever guides stitched inside to help extend the life of your clothes; a gentle dig at fast fashion and a big win for your wallet.
“It’s not about doing more, it’s about doing things differently,” said John. “Our products are investments – thoughtfully designed to last, reduce waste, and make life at home a lot less mental.”
Gone are the days of harsh chemical sprays and overstuffed cleaning cupboards. With Nest Zest, you can ditch commercial cleaners if you want and mix your own, cut down on plastic, and still end up with a sparkling home and a clear head.
Everything Nest Zest makes is reusable, refillable or designed to help you use less; less product, less water, less stress. No landfill-fodder here. Packaging is minimal and maintainable, and they’ve got cleaning influencers and sustainability advocates like Danielle Dawkins singing their praises.
And it’s not just about stuff; it’s a whole vibe. Nest Zest is on a mission to give people back their time, their sanity, and their Sunday afternoons.
Nest Zest isn’t trying to make cleaning sexy (though their Handy Mop is a bit of a looker). They’re rewriting domestic life with tools that empower, not overwhelm. Because modern households deserve products that are just as strong, smart and unstoppable as they are.
Ready to join the rebellion against mess, waste and overwhelm? Visit www.nestzest.com.
ENDS