Empowering UK Consumers: Free Price Compare Leads the Way in Informed Broadband Choices Backed by OFCOM Data

Press Release: February 19, 2024

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Empowering UK Consumers: Free Price Compare Leads the Way in Informed Broadband Choices Backed by OFCOM Data
LONDON, UK. 19th February, 2024 – Free Price Compare, the leading online comparison platform, is making waves in the UK broadband market by leveraging new data from OFCOM reports to guide consumers towards smarter and more informed choices. Amidst the complexities of the UK broadband market, Free Price Compare stands out as a guiding light for consumers seeking the best in internet services. The platform aids UK residents in navigating the myriad of broadband options, serving as a leader in championing consumer choice and facilitating significant savings.

Recent findings from OFCOM underscore the critical need for informed broadband decisions, revealing that 36% of UK residents have never switched their broadband provider, potentially missing out on average savings of £162 annually. Free Price Compare is taking action to address this issue head-on, providing comprehensive comparisons and clear advice to encourage individuals to explore and switch to more beneficial deals. This initiative is particularly focused on engaging those over 45, a demographic less inclined to switch providers.

Moreover, OFCOM’s data illuminates challenges within the industry, including an average call waiting time of 2 minutes and 37 seconds, coupled with a modest 51% satisfaction rate regarding complaint handling. In response, Free Price Compare directs consumers towards providers renowned for superior service standards, such as EE and Sky, thereby ensuring that consumer choices are anchored in quality and reliability.

OFCOM’s report further highlights that 20% of broadband customers had reason to complain in 2022. Free Price Compare plays a crucial role in educating consumers about their choices,  comparing providers like EE, with lower complaint rates, to those with higher rates like TalkTalk and Virgin Mobile. This empowers consumers to choose providers that align with their expectations of service and reliability. 
 
Free Price Compare doesn’t just stop at comparisons; it advocates for higher industry standards. Free Price Compare uses insights from OFCOM to advocate for higher standards across the broadband industry by presenting transparent, comparative information on various providers, the company encourages competition and improvement in service quality, benefiting UK consumers at large. 

Backed by the authority of OFCOM’s data, Free Price Compare remains resolute in its dedication to equip UK consumers with the requisite tools and knowledge for navigating the broadband market with confidence. This unwavering commitment aids consumers in finding the best deals and promotes a culture of fair competition and improved service standards within the UK broadband sector.
 
For detailed comparisons and more information, visit Free Price Compare.

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