Case Study: Digital PR Campaigns for a Multi-Client Agency
A leading marketing agency partnered with us to deliver 30 high-impact Digital PR campaigns across a portfolio of their clients. The objective was to secure organic coverage alongside guaranteed media publishing.
- Industry: Misc
- Location: UK
- Customer: Repeat Customer
Case Study Summary
Ordering: Bespoke Bulk Bundle
Due to the scale of the project, the agency approached our team to explore a bespoke bundle. After gaining a clear understanding of their campaign objectives and client requirements, we designed a bespoke Digital PR bundle for the agency.
Each release was aiming to deliver maximum value, while ensuring each campaign continued to meet both the agency’s needs and its clients’ goals.
0
average media contacts sent per release
Distribution List
We have an active 1.8 million media database spanning 200 countries, comprising journalists, bloggers, influencers, and podcasters. Our goal is always to create a custom media list for each and every campaign we work on, prioritising relevancy over list.
Once the release was received by the client, the PR Fire team reviewed the releases and used the content to inform their decisions when creating the campaigns custom distribution media list.
We priorities relevancy over list size so each campaign had a varied amount of media contacts receive their release but each list was sent to relevant contacts per their content and needs. Media contacts including journalists, bloggers, podcasters, influencers and radio stations.
0
average DA from guaranteed placements
Guaranteed Media Publishing
We offer a large range of local, regional, national and global editorial, sponsored and syndication media options for guaranteed publishing, including our popular Google-News SEO Boost bundle, which publishes your content on five hand selected Google News approved websites.
Guaranteed placements were purchased based on the content and customers needs, sites included AP News, Yahoo! News and Finance, National World, SussexWorld, Influential Magazine, Business Manchester and England Times.
0
m+
combined audience of all outlets that published the coverage.
Results
Each campaign gained attention from high-authority media outlets, creating buzz and giving each campaign value backlinks to their brands websites. We were also able to help enhance their credibility by appearing on respected, trusted platforms.
Our team takes the guesswork out of PR distribution, delivering a seamless digital PR service across all industries, so you can focus on growing your business. PR Fire has helped over 10,000 businesses gain widespread media coverage and boost their content.
To see our latest release, please visit our newsroom here, or if you have a press release ready to go, place an order here
PR Fire’s services uniquely combine natural organic distribution with guaranteed media publishing across a huge range of editorial, syndicated, and sponsored options. Our Digital PR solutions offer the option to strengthen the results from their organic distribution with guaranteed media publishing, maximising results.
Contact our team today to discuss how our bespoke Digital PR solutions can boost your online presence, gain your brand’s new leads and place you as a leader in your industry.