MANCHESTER, UK. September 15th 2025 – Manchester-based performance marketing agency K2L has just announced the opening of two brand new international offices in Dubai and Illinois, USA, marking a major milestone in the agency’s ambitious global growth journey.
For more than a decade, K2L has delivered bold, results-driven brand, web and digital campaigns for many of the leading names in the health, lifestyle, and supplements sectors. Its rapidly expanding client roster includes the likes of well-established household brands such as Bootea, GoNutrition, Marriott Hotel Group and BeautyBay, alongside a new wave of emerging, wellness-focused businesses that are also looking to make their mark and capture consumer attention in today’s highly competitive markets.
The decision to expand into Dubai and Illinois is the result of both growing international interest from clients and K2L’s ongoing commitment to supporting the brands that are right at the heart of two of the fastest-growing global hubs for health and lifestyle innovation.
Dubai continues to position itself as a leading location for wellness and premium consumer brands, while Illinois, with its proximity to Chicago, provides unrivalled access to one of North America’s most dynamic and fast-evolving business centres.
Scott Kennedy, Managing Director of K2L, comments on the agency’s expansion, stating:
“Opening in Dubai and Illinois has been a natural step forward for the K2L team. Both regions are undoubtedly experiencing rapid growth in the health and lifestyle industries, and having a presence there means we can work even more closely with the brands we’re already working with. At the same time, it’s our hope that these new offices will open new opportunities, adding to our client roster as more ambitious businesses look for bold, results-driven marketing that’ll cut through the noise. Our team is excited to help brands in these markets ‘Dare to be Different’ and achieve standout results.”
With its headquarters based in Salford Quays, Manchester, right next to MediaCity, a popular location renowned for its creativity and the continual rise of new businesses doing things differently, K2L now operates on three continents, providing clients with a fully end-to-end marketing service across branding, website development, digital, and social media campaigns.
This international expansion not only strengthens K2L’s global reach but also positions the agency to build even stronger, long-term partnerships with more ambitious health, lifestyle, and supplements brands across the globe.
ENDS