Pure Matrimony are the world’s largest matchmaking service for practising Muslims since 2010, serving over 50 countries in more than 12 languages. They help Muslims around the world complete half of their deen in a safe, secure and halal environment. The app is specifically designed to help find matches based on personality and Islamic values, that allows for a deeper compatibility for Muslims to gain higher level matches. As a result, they help over 200 practising Muslims get married each month.
TIME magazine recently reported that 1 in 5 people are now finding their spouse online. For the Muslim market, it is following the same trajectory and is changing the way Muslims communicate with one another. While dating, or talking alone is considered as forbidden in Islam, Pure Matrimony providing features that are possible on this platform. Muslims are now searching for their spouse with the most Halal intentions in mind. It is a high quality, online matrimonial service for practising Muslims who are serious about marriage. Considering Pure Matrimony’s niche market, the constant focus is on quality, not quantity, which results in over 200 successful marriages a month and they intend to see this grow. Pure Matrimony continues to reach practising Muslims around the world with the Android and iOS applications.
Pure Matrimony have introduced a sophisticated Islamic personality matching algorithm to better match profiles. The matching algorithm is based on the ‘Myer-Briggs Model’, that is scientifically proven to help determine compatibility with someone based on deeper aspects of their behaviour. It is the first such algorithm to be introduced into an online Muslim matchmaking platform. Members answer a series of simple questions based on their values and everyday behaviours to determine their personality type, which gives users a greater understanding of the kinds of matches that best suit them and who they are compatible with. Pure Matrimony bring people together on deeper values and formulating marriages algorithmically that will help create deep, and meaningful bonds.
Since the launch of the Pure Matrimony app, they are looking to focus their attention on scaling and building awareness through affiliates and PR. They believe that having a unique understanding of matrimonial websites, coupled with almost 10 years of experience holds them firm in their quest for global expansion. Although presently in a niche market, they believe that they still offer a huge opportunity for an established player. They look forward to providing a richer matchmaking experience.
Pure Matrimony is free, and available worldwide, in several languages, on Google Play (Android) and Apple App Store (iOS). Please visit app.purematrimony.com for more information, including video, screenshots of the app.
Pure Matrimony app is developed by AppSquared, a digital marketing agency founded in 2007.
For further information on Pure Matrimony, please contact:
To download the app:
Pure Matrimony App on Google Play [4.2 / 5 Stars]
Pure Matrimony App on Apple App Store [4.4 / 5 Stars]
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