Press Release: March 17, 2010
Zilliant's Executive Pricing Summit Heads to Frankfurt
Educational programme to highlight how B2B companies use price optimisation to maximise margin and reduce risk during a recovery
Frankfurt, Germany March 17th, 2010 - Zilliant, the leading provider of price optimisation and management solutions for B2B manufacturers, distributors, high-tech, and industrial service companies, today announced it will conduct the second in a series of Executive Pricing Summits at Schlosshotel Kronberg in Frankfurt, Germany on the 23rd of April.
In attendance will be Dr. Sandra Rothenberger from the Business School of Salzburg and author of the influential industry book, Pricing Perspectives, presenting on the Challenges and Opportunities in B2B Pricing. Commenting on the seminar, Dr. Rothenberger adds, B2B companies seeking to gain a better understanding of how optimised pricing and analytics can help save millions of Euros would be well advised to attend.
The program format features numerous case studies, best-practices sessions, and roundtable discussions. Thought-provoking and educational content is our goal with our executive pricing series to help businesses understand what can be achieved and the importance of pricing solutions, especially during an economic downturn, says Rafe VanDenBerg, VP of Strategic Marketing Zilliant. The day will explore both the theory and the practical application of pricing technologies and how real world companies across a wide variety of market sectors in Europe are benefiting.
Roundtable and breakout sessions throughout the day will look at a number of areas including the science behind achieving margin lift, as well as the comparison of different approaches to pricing initiatives.
Seating at the event is limited, and invitations are available to senior executives, press and analysts. For more information, please contact firstname.lastname@example.org.
Zilliant is the leading provider of price optimization and margin management solutions for B2B manufacturing, distribution, high-tech, and industrial service companies. Zilliant uses existing transactional data to improve decisions across all facets of price analysis, price setting and execution. Zilliant helps companies achieve the best pricing possible on every deal, agreement, and price list, increasing profits by tens of millions of dollars. Headquartered in Austin, Texas, Zilliant is a privately held company. Investors include Austin Ventures, Cardinal Ventures, Panorama Capital, and Trellis Partners. For more information contact Zilliant at 877.893.1085 or visit www.zilliant.com.
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