Press Release: September 27, 2019
Ethical jewellery brands Lebrusan Studio and Ellie Air join forces to Save the Rainforest
Lebrusan Studio and Ellie Air team up this weekend to raise funds in protection of the planet’s rainforests. From Friday 27th to Monday 30th September they run their Save the Rainforest campaign, offering 10% off on a broad selection of collection items and donating 100% of the proceeds to the Rainforest Alliance. Customers simply need to enter the code ‘AMAZON10’ at the stores’ online checkouts to claim their discounts.
This coactive effort is a reaction to the record number of fires that began devastating the Amazon in August and continue to burn the rainforest at an alarming rate.
Capitalist exploitation is blamed for the catastrophe, with most of the fires started intentionally to clear land for farming and generate immense profit for multinational companies. Urgent action is now vital to put an end to the destruction of one of our planet’s most important ecological regions, home to around three million different species of plants and animals.
Last month, Ellie Air stepped forwards and donated 30% of proceeds to the charity. The campaign caught the eye of fellow Fairmined Gold licensee Lebrusan Studio, leading to the brands’ collaborative campaign.
Lebrusan Studio’s offer applies to all collection items, excluding bridal jewellery and bespoke pieces.
The award-winning ethical jewellery brand also donate quarterly to the Water Project, demonstrating that their commitment to social and environmental responsibility extends beyond the responsible sourcing of materials.
Notes to editor:
Social media: @lebrusanstudio
About Lebrusan Studio:
Lebrusan Studio is a jewellery brand that prides itself on beautiful design, beautiful craftsmanship and beautiful ethics. We commission only the best craftsmen in the UK and Spain and work solely with precious metals and gemstones that have been sustainably and ethically sourced – because we don’t support exploitation of any sort.
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