Press Release: October 03, 2019

[DORSET, September 2019] Cancha, a Dorset-based start-up company, has announced that they are launching an Indiegogo campaign on Tuesday 1st October to bring their revolutionary modular backpack, The Ascendant Pack, to market. The Ascendant Pack is a durable life-proof backpack designed to keep up with an active, travel-hungry lifestyle.

Jack Oswald, CEO of Cancha, has competed on both the junior and senior world tennis circuits for almost a decade. In that time, he has worked his way through dozens of different tennis racquet bags, duffle bags and carry-ons. Determined to have a bag that would see him through an entire tennis season, Jack set up Cancha and partnered with world-class soft good designers to create The Ascendant Pack.

Jack says, “The start of The Ascendant Pack began with a desire to make life easier for athletes travelling on tour, but I soon became aware of the demand for a highly adaptable, customisable pack that went beyond my own needs, which is why we have spent over 2 years perfecting the design.”

What separates Cancha from its competitors is their unique modular attachment framework, based on the British and American military-grade design, MOLLE (Modular Lightweight Load-carrying Equipment) system. This feature allows backers to customise their pack with either pre-existing MOLLE attachments, or Cancha’s unique range of add-ons that support a wide range of sports and activities.

Cancha believes that everyone deserves the opportunity to pursue their passions. The Ascendant Pack is designed on this philosophy, with its interchangeable shoulder straps, compression straps for carrying bulky items like camera tripods, and modular attachments that give the user total personalisation of their pack.

The Ascendant Pack is made from high strength, abrasion-resistant nylon fabric that is sourced from Bluesign® certified environmentally friendly suppliers and features water-resistant YKK Aquaguard® zips. Its modern, yet sophisticated design also makes it an attractive option.

Cancha is launching the Ascendant Pack with the option of 3 add-ons (Racquet Pack, Wet/Dry Pack, and Day Bag) on Indiegogo on Tuesday 1st October 2019, where backers will receive a 30% early bird discount. To get up to date news on Cancha, sign up to their mailing list at www.canchabags.com.

Press Contact:
ISSUED BY: Cancha Bags
CONTACT: Jake Oswald
EMAIL: info@canchabags.co.uk
UK TEL: +44(0)7531828827
Media Kit: http://bit.ly/CanchaMedia
Indiegogo Campaign: https://www.indiegogo.com/projects/ascendant-the-revolutionary-modular-backpack/coming_soon/

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