Home Models Direct Scam Rumours: The Facts

Models Direct Scam Rumours: The Facts

Press Release: December 18, 2009

Modelling agencies have been thrown into the spotlight recently, leaving many current and potential models confused about who to trust within the industry.

While there is undoubtedly a need to raise awareness of scam agencies and how to spot and avoid them, the media attention that agencies have received has also led to much confusion and some unjustified rumours about legitimate agencies such as Models Direct.

As the BBC itself recently highlighted, Models Direct does not act illegally or offer false promises about what to expect from the modelling industry. The agency has been operating successfully for twenty years and is not an internet scam. Models Direct employs a team of professionals who work hard for their models from its head office five days a week. The agency also publishes a magazine,Image, and runs a comprehensive website providing online support, information and advice for those it represents or anyone looking for guidance when considering a career in modelling.

Models Direct do not approach members of the public to model with them, nor have they ever held casting sessions in hotels. They carefully consider the individual circumstances of any potential model applying for representation, and are clear about the competitive nature of the industry before taking an application any further. Models who are represented by Models Direct are notified by email whenever they are put forward for assignment selection, though the final choice is of course down to the client.

Clients are encouraged to consider a broad range of looks, and Models Direct are very happy to see that the industry is becoming more open to real models, having published many articles criticising the size zero ethos. If you apply to Models Direct and are accepted then the deal offered is simple: for 70p a week you are in with a real and genuine chance of finding modelling work.

If you have any queries concerning modelling agencies or Models Direct specifically you can access an abundance of information on the website - http://www.modelsdirect.com


About Models Direct - (http://www.modelsdirect.com/)

Models Direct is a talent and model agency for female models, male models, teen models, child models and baby models for advertising, fashion, film, TV, promotional and photographic modelling work. We are a Government-regulated Model Employment Agency... not an online showcase, we're the real thing!

If you think you, or perhaps your partner, child, baby or pet, might be a suitable model for us to put forward for selection to appear in films, TV, fashion, promotions, advertisements and photographic modelling, please find out more on our website (http://www.modelsdirect.com/locations/worldwide.html) or call us on+44 (0)871 224 6000. Modelling can be great fun & rewarding as a hobby.

Find a model http://www.modelsdirect.com/find_a_model/index.html

Notes to editors

For more information, please contact:

Models DirectModels Direct

Tel: +44 (0)871 224 6000+44 (0)871 224 6000

Email: press@modelsdirect.compress@modelsdirect.com

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