Press Release: December 18, 2020
New iPub app released to assist customers and businesses with COVID restrictions, boost trade by up to 40% and enhance the customer experience in bars and restaurants.
To support the pub and hospitality industry trying to operate within the strict new Government restrictions, leading digital agency Xreflow, based in Southam, Warwickshire, have designed a new app – iPubs.
Working on any smart device (both iOS and Android), the app has been designed to improve table service where customers can no longer go to the bar. This new app can be easily downloaded - and when ready for service, a simple click on the button will alert staff to approach their table for orders.
When pubs and bars opened back up in July, there were numerous apps devised to cope with the new rules. This led to multiple customer downloads and often resulted in some lengthy delays and customer confusion. For bars and pubs, it meant employing more staff with a potential impact on the efficiency of service.
iPubs solves the problem of multiple table service apps and has proved to be easy and intuitive for both venues, staff and customers.
Jo Rigby from the Millstone Hare, Warwickshire adopted the app to improve service when she opened in July.
“We were delighted to discover the iPubs app for The Millstone Hare. We have been faced with the most difficult time we have ever experienced in the hospitality industry. Our main focus is to keep our customer’s safe and well and not falter on our service. iPubs enabled us to serve our customers safely, efficiently and increase sales by 40% - which is just amazing!”
The app is free for pubs and bars to download as Dave Riches from Xreflow, who developed this latest technology explains:
“We recognised the difficulty and impact that these Government restrictions posed so we created iPubs to assist the industry in serving customers in a safe, efficient and timely manner.
One press of the button on the app alerts staff that the customer is ready to order - no more aimlessly waving arms and waiting for staff to catch the customer’s eye - making the whole experience more efficient and enjoyable for everyone.
We’ve made it free for the pubs and bars to download - our way of supporting an industry which has been massively impacted and help them get back on their feet”
iPubs works as an example of how digital marketing and technology can support industries impacted by COVID19, Lockdown and the restrictions that have been introduced as part of this.
For more information or to download the app – URL /social