Home Innovation Chain North Undergoes Digital Transformation with The SEO Works

Innovation Chain North Undergoes Digital Transformation with The SEO Works

Press Release: May 20, 2021

Great Places Housing Groups’ construction services framework Innovation Chain North (ICN) has embarked on a digital transformation project with award-winning digital agency The SEO Works.

The partnership, beginning over a year ago, involves multiple projects that will help transform the face of the framework. The first was the launch of a brand-new ICN marketing website, designed and delivered by the web team at The SEO Works.

The most recent project, the launch of a full portal for the framework, is the most elaborate. This has been created by the award-winning web design and development team and will become the new home for supplier selection, tenders and all documentation for ICN - saving hundreds of hours of work for both users and the client.

Helen Spencer, Director of Development at Great Places, said: “We selected The SEO Works due to their experience in our sector and the quality of response to our brief. Alongside the ICN Team, they have helped to deliver a first-class website and portal which has transformed the client and supplier experience with a variety of new features." 

“The news online forms, live project view, and profile pages give our clients even greater control when it comes to managing their ICN framework account, and we know based on feedback are welcome additions.”

Graham Jones, Web Team Leader of The SEO Works, added: “We are very excited to see the major projects in this partnerships live - the portal has been one of our most ambitious Web projects to date, and we’re very happy that Great Places and ICN have entrusted such an exciting project with us. We’re proud that we’ve delivered something truly special for them.”

With other projects still to come in the partnership, both parties are looking forward to an exciting and successful future. The news marks another exciting appointment for the award-winning Web team at The SEO Works.

The SEO Works specialises in SEO, PPC, web and paid social advertising and has clients including Decathlon, Rab, Mondaine, Weldricks Pharmacy, the NHS and Denby Pottery.

Notes to editors

For more information, please contact:

Alex Myers

Email: [email protected]

Visit the newsroom of: Alex