Press Release: January 28, 2010

Its great news that Britain is turning the corner out of recession, commented Managing Director, Andy Perrin, but we recognise that families still want exceptional value for money to get away on a pre-Christmas break, and thats exactly what we are delivering with this years new programme, with the biggest savings reserved for early booking guests.

Combining to offer savings against last years prices of up to £430 per family, the Crunch-Buster deals include thousands of free child places, Cash-Back savings on many dates, a Grandparents Bonus of £30 off adult prices, free travel insurance for children, free toboggans, free drinks and free room upgrades, amongst many others.

There is no compromise on quality and service however, with Esprit, as always, guaranteeing every family its own private family meeting with the real Santa Claus in his log-cabin home deep in the Lapland forest. All key activities such as husky-sledding, reindeer sleigh-rides, a snowmobile-sled Search for Santa and an Arctic Circle Ceremony with the local Sami people are also included in the basic prices, along with a further range of Snow Fun adventures such as ice-sculpting, tandem skiing, snow-sculpting and mini-skidoo rides for children.

A choice of 3-day and 4-day breaks is available, all to Esprits chosen resort of Saariselk, some 200kms north of the Arctic Circle in Finnish Lapland. This is the perfect setting for a Santa break said Perrin, with a genuinely magical, traditional and uncommercialised atmosphere, spectacularly beautiful scenery, and far enough north to guarantee great snow, and the best chance of seeing the fabulous Northern Lights.

Direct flights to Ivalo, only 25 minutes coach ride from Saariselk, are available from Gatwick, Bristol and Manchester, with departures almost daily throughout December. Prices start from £699 per adult, and from £1,922 for a family of four taking the Santas Magic 3-day trip to Hotel Riekonlinna from Gatwick on 1st December.

For more details visit www.SantasLapland.com or call 01252 618300 to book.

Notes to editors

For more information, please contact:

Moira ClarkeMoira Clarke

Tel: 01252 61830001252 618300

Email: moira@skitotal.commoira@skitotal.com

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