Press Release: April 15, 2020
You have to start with a theory. You need to understand the anatomy of mobile applications at a basic level, as well as plan the basic functionality of the program.
To make user interaction with a mobile application truly hassle-free, everything from registration to ordering should work correctly. The usability of mobile applications is an important part of development and plays an important role in creating an efficient and convenient user interface. If your application is useful and valuable to the user, but he absolutely does not understand how to use it, he will refuse it.
A mobile application is a program that works on tablets and smartphones. With the help of programs, the owner of the device solves practical problems: connects to the Internet, publishes photos on social networks, edits text or images, destroys virtual orcs, and listens to music.
Smartphone and tablet users download applications from developer sites or from stores. The most famous stores are Google Play and the App Store. The audience considers apps from stores safe, as moderators check programs before publishing.
How to convert theoretical knowledge about the anatomy of mobile applications into practical actions? When choosing a constructor, pay attention to two points. First: the service should provide hosting for the application. Second: the selected resource should provide the ability to manage the application and publish it to Google Play, the App Store and other popular stores.
At this stage, whether your idea is to create a taxi booking app or a food delivery app, it is necessary to formulate the goal and tasks that the application solves. In other words, you need to understand why you are creating a program for mobile devices. Please note that this issue should not be considered from a business point of view. Everyone knows that behind wordings such as “improve the quality of service” and “provide comfort to smartphone owners” there is a specific business goal: to stimulate sales. But it does not help plan the functionality of the program.
Consider the objectives and purpose of the app from a client’s perspective. Think for what purpose the target audience representative will get your app. Find tasks that achieve this goal.
For example, if you have an online store, the purpose of a mobile application can be formulated as follows: to provide customers with the ability to choose and buy products from a smartphone or tablet. Achieving the goal should provide the following tasks:
Have you already guessed that the formulation of goals and objectives determines the functionality of a future application? By the way, do not waste time on the measurability and attainability of the goal. At the moment, you are planning the functions of the program, and are not doing SMART analysis.
Also, do not waste time planning design, the appearance of icons and buttons, and screen layouts. You will use boilerplate solutions. Application designers allow you to choose one of the ready-made layouts and fill it with content.
The success of a mobile application depends on how convenient it is to use it, how users perceive it. Usability - This is what will help turn users into regular customers and lead to an increase in revenue. The most important thing you can do to test the usability of an application is to conduct A / B testing. It allows you to compare two or more options for a particular design or application layout. With it, you can check the effectiveness of buttons, navigation, image display, etc.