Former football writer Andy Neild, 34, from Blackburn, Lancashire, joins Viva as PR account manager.
Andy previously spent 18 months at Ribchester-based PAPR, where he worked across a range of different clients, including Blackburn Rovers Football Club and Daniel Thwaites PLC.
Prior to that, Andy was a multi-award winning sportswriter and Deputy Sports Editor with the Lancashire Telegraph, reporting on Barclays Premier League football for eight years.
Andy will support Viva Managing Director, Tony Garner, across the company’s varied client base.
On his appointment, Andy said: This is an exciting time to be joining Viva. Tony has big plans for 2010 and the chance to be a part of that was a major attraction.
Tony Garner, Managing Director of Viva, said: Andy and I worked together on the sports desk at the Lancashire Telegraph and I know that he is a talented journalist, with an eye for a good story and a professionalism that will make him a valuable asset for Viva.
Its a great start to the New Year for us to have someone of Andys calibre on board.
He will be working with existing clients and helping to attract new ones as we look to grow the business over the coming 12 months.
Viva PR is based at 90 Bank Street, Rawtenstall.
For further information please contact Tony Garner on 01706 214 340 or email firstname.lastname@example.org