Mediakeys announces restructure and brand refresh
Mediakeys the Parisian based international advertising specialist, is proud to announce the next evolution of its brand identity. The new brand initiative reflects Mediakeys international expertise and its commitment to remain at the forefront of the industry.
In a bid to simplify their structure during the refresh, Mediakeys, previously a Comkeys Brand, has now been made the lead brand of the international advertising group that was once Comkeys, Mediakeys and Adkeys.
“Reflecting on our growth and evolution we decided to simplify our brand structure and bring all of our services under one brand umbrella, Mediakeys. Mediakeys is our most internationally recognised brand and with its new positioning will cover our creative services, our international media exchange as well as our digital products and platforms that include Dr Banner.” Says Paul Cahierre, CEO & President.
The new branding is one of many parts of the transformation and will serve to strengthen the company’s position in the international marketing industry.
“Even though our logo is changing, what’s not changing is our service and dedication to delivering independent, innovative and measurable creative advertising and media solutions” says Anne-Sophie Boniface, General Manager.
ABOUT MEDIA KEYS
Mediakeys is an entrepreneurial international advertising exchange, offering 25+ years’ experience creating and fulfilling global campaigns for local and international advertisers and agencies. Established in 1993 with a foundation in creative services and international media, they have grown into a multi-media advertising specialist with local offices in 16 countries and reach far beyond that. www.mediakeys.com