By now, most companies understand the importance of an effective online presence and digital marketing strategy. But there are a staggering number of reasons why

Press releases are often templated with specific elements. These elements and their layout make it easier for reporters and journalists to extract the information they

With press releases and SEO, there’s good news and bad news: The bad news is that press releases are generally considered ineffective as a direct

Press releases are designed to attract the attention of journalists and media, bringing in traffic and exposure from a large audience of new people. For

Public Relations runs the gamut of media, marketing, and outreach through various venues.  It’s such a broad and varied process that it’s easy to get