At the end of a stressful working week, many people like nothing more than to head to the nearest bar and relax with a cool, refreshing pint of beer, and business gifts specialists Ad-Options recently came up with a way of combining work with pleasure so that the end of their working day could merge seamlessly into that long sought pint!
The promoters of successful specialist online keyring sites BlankKeyrings.co.uk and LoopKeyrings.co.uk achieved the feat by sponsoring a barrel of ale at the inaugural Leyland Beer Festival, held from Friday 4th December to Sunday 6th December at the towns British Commercial Vehicle Museum.
In putting their name to the events supply of Coniston XB Bitter, Ad-Options Ltd (t/as BusinessGiftUK.com) not only helped to promote their identity locally, but also helped a number of good causes, with local charities benefitting from the profits generated by the festival, which hopes to return even bigger and better in 2010.
The Leyland Beer Festival kicked off with a business networking event for all sponsors in the afternoon prior to its public launch, allowing all the sponsors to create new business leads in a relaxed atmosphere amongst the scores of historic vehicles on show within the popular venues confines.
Steve Ward, managing director of Ad-Options Ltd, said that he enjoyed supporting the event and hopes it will begin a legacy for similar events within Leyland in the future.
"We were delighted to be able to support an important event for our home town, and in particular one of the north west beers, which went down well with everyone from our company who sampled it".
It is key in the current economic climate that companies do what they can to support others within their locality, and we were delighted to join forces with other firms from our region to support an event which will have been enjoyed by those who attended and will hopefully have generated a healthy profit to support the good causes that stood to benefit from the festival.
Being able to meet up with other local companies at the networking event was an added bonus for us, and we look forward to the Leyland Beer Festivals return in 2010.