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SPAIN NO LONGER FOREIGN ENOUGH FOR BRITS

Posted 16th February 2010.

Sale statistics and holiday booking figures released by online travel agent www.sunshine.co.uk have revealed the destinations that are most (and least) popular with consumers today. Spain is no longer as popular as it once was, judging by percentage share of bookings at sunshine.co.uk, whilst the USA is becoming a more desirable place to go on holiday.

When looking at the reasons behind the popularity of certain resorts, sunshine.co.uk found that found that 59% of people didnt find Spain as appealing because of the high density of English tourists and bars, claiming it was not foreign enough. USA, on the other hand, has seen bookings almost double and 48% said they would cross the pond just to try and meet a celebrity.

When asked if and why they would be put off visiting Tunisia on holiday, 2 respondents claimed they would prefer not to go because they were scared of camels. One person commented that they were less likely to holiday in the Canaries because they were afraid of birds, but Turkey was a hit with 11 people who said theyd go for the kebabs.

The top five destinations that have seen the biggest growth in popularity on sunshine.co.uk are;

1.Egypt
2.Greece
3.USA
4.Turkey
5.Portugal

The bottom five destinations that have seen the least growth in popularity on sunshine.co.uk are;

1.Malta
2.Canaries
3.Italy
4.Tunisia
5.Spain

Speaking about the most and least popular destinations, Chris Brown, co-founder of sunshine.co.uk said;

After looking at the popularity of certain destinations based on percentage share of bookings on our site from a trade point of view, we then wanted to hear why consumers like or dislike certain locations. Some of the reasons people gave for not wanting to holiday in certain places were very amusing, especially in the instance of the one respondent who was afraid of birds and as a result didnt want to go to the Canaries.

He continued, The fact that a select few would visit Turkey for a traditional Kebab is rather funny, but some of the reasons, such as Spain not being so popular for being too English were more common. On the contrary however, some did actually like the idea of Spain being a bit more familiar. I suppose in the case of holidays, everyone has different preferences.

LINK http://www.sunshine.co.uk

ENDS

10 YETIS JOURNALIST TRIVIA QUIZ:
For a chance to win a prize, be the first to respond with the correct answer to the following question:

Q: What is the capital of Turkey?

For more information or to set up interviews with Chris Brown please contact Shannon Haigh of 10 Yetis Public Relation Agency, on 01452 348211 or email shannon@10yetis.co.uk

Editors Notes

Sunshine.co.uk is the UKs leading online independent travel agent and was founded by Chris Brown and Chris Clarkson, the same people behind Holiday Watchdog which was bought by TripAdvisor in February 2008 for an undisclosed amount of money. Sunshine.co.uk offers low cost holidays and budget flights to destinations all over the world as well as great deals and discounted hotels.